Chief Executives' Club of Boston
James Parker, CEO of Southwest Airlines, discusses flight and airport security, creative marketing and operations strategies, airline industry competition, and the future of his highly successful company.
Parker is introduced by Peter Rollins, executive director of corporate/government affairs, Carroll School of Management at Boston College.
Format: Lecture followed by Q&A
Date: January 14, 2004
Location: Boston College Chief Executives' Club
Sponsor(s): Carroll School of Management